< Society of Grownups
Campaigns + Ads
Campaigns + Ads
Boston Globe Ads
As a Boston Globe documentary sponsor, SoG received ad space in the Boston Globe newspaper, as well as on their website and social media channels. I designed and coordinated these ads in collaboration with our marketing team and the Globe’s team.
newspaper ads cont.
Boston Globe Documentary Programs.
These are static and animated digital ads I designed for both the Boston Globe website and social media channels.
Each one had a unique UTM tag to track user interest and potential event sign-up.
Each one had a unique UTM tag to track user interest and potential event sign-up.
MBTA Campaign
Society of Grownups has had two MBTA media campaigns.
For the second campaign, I designed the graphics for the Porter Square T station windows. I also created two promo videos that were displayed in various T stations.
SoG Expansion
Society of Grownups had plans to build more physical location in other cities. I worked with our content lead and developers to create a landing page for the messaging, as well as graphics for a social media campaign that released a “hint” every few days.
© 2019 Julianne Jensen