Pupguide App
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A UX research and design case study focusing on the pet ownership experience.

Discovery + Research
Question Statements | Interviews | Affinity Maps











Sythesizing Research
Distill | Persona | Define | Competitive Analysis






















Layout + Design
Feature Prioritization | Initial User Flow | Initial Screen Flow | Paper Prototype Testing | Card Sorting | Inital Site Map






















Usability Tests
Task Scenarios | Invision | Screener | Discussion Guide | Notes + Relfections | Next Steps






© 2019 Julianne Jensen